Faye Toogood

toogood is a London-based fashion brand launched in 2014 by sisters Faye Toogood, an interior designer, and Erica Toogood, an experienced pattern maker. Faye Toogood studied fine art at the University of Bristol and is known as a world-renowned interior designer, space producer, installation artist, and painter with prominent clients such as Hermès. Erica Toogood has been involved in the fashion world for many years, including working as a pattern maker and a cutter on Savile Row. The brand features practical and sculptural workwear inspired by the work clothes worn by architects, photographers, and researchers, with a minimalist design that takes advantage of the unique volume, relaxed feel, and texture of feminine materials. Most of the pieces are unisex. toogood's creations is delivered in a method where the younger sister Erica incorporates her older sister Faye's inspirations into the collection, and the perfect fusion of their sensibilities creates toogood's conceptual worldview.